Amplitude

Amplitude provides product analytics to help companies understand user behavior. Product, marketing, and growth teams use Amplitude to discover and share insights about user engagement, retention, and revenue.

Founded in 2012 and backed by Benchmark, Battery Ventures, and leading angel investors, Amplitude is the analytics solution of choice for companies who want to understand their users, including Microsoft, Square, Western Union, HubSpot, LogMeIn, Paypal, POPSUGAR, and more.

Amplitude is a product analytics platform used by 4,500+ companies to understand user behavior inside their apps — offering event tracking, user journey visualization, cohort analysis, retention measurement, A/B testing, and session replay across web and mobile, with a generous free tier for startups.

Amplitude provides the behavioral analytics layer that sits between your game and your business decisions — showing you exactly which in-game actions correlate with spending, where players drop off before purchasing, and which features drive the retention that keeps revenue growing.

Stop guessing why players aren't buying — Amplitude reveals the behavioral patterns behind every conversion and every churn event, so your monetization decisions are backed by what players actually do, not what you assume they do.