Wildfire connects brands and game studios with 44M+ members across Discord communities with measurable, scalable, and brand-safe campaigns. We are the only platform that enables measurable campaigns directly inside Discord’s most influential communities.
Step 1 - Strategize
Our team sets you up for success by transforming your brief into a creative strategy, ready to approach communities with. You can pick and choose the communities based on our recommendations.
Step 2 - Match
Our Campaigns team uses the strategy to co-create content that resonates in individual communities, at scale. Messaging has to be relevant and personalised to them so community members feel valued.
Step 3 - Execute
Activating communities is where the fun starts, and we optimise communities from an initial burst throughout the campaign to drive action and conversions based on your objectives.
Step 4 - Measure
We report regularly throughout the campaign, tweaking as we go, and provide extensive post-campaign reporting and awareness uplift studies through our partnership with industry-leading measurement partner, ThisThat.
"Beyond just getting the job done, Wildfire goes above and beyond to make sure everything runs smoothly. They’re reliable, collaborative, and genuinely great to work with, which has made a big difference in our ability to deliver strong results at scale. Our partnership has helped us crack open the Discord space and build advertiser excitement around this unique offering, which has been a major value-add for our business."